Hi, I'm Evan Rachel Soroka.
I'm a visual storyteller, photographer, and content creator based in Aspen, CO.
My work comes down to one thing: seeing the light in things. I look for the magic in the everyday, the quiet moments where the mundane becomes extraordinary.
I didn't pick up a camera until I was 37. Before that, my life was rooted in spiritual practice, deep inner work, and studying the layers of the mind and humanity. That foundation still shapes how I see — it's what informs my eye. I love how a camera, much like a spiritual practice, lets you see with new eyes and opens pathways to perception, feeling, and experience.
After COVID and a big career change, I was looking for a new path. I had a clear feeling: pick up a camera. I come from a lineage of image-makers, and that's what I've been doing ever since.
I'm drawn to humans and to the simple, quiet, extraordinary moments between us. In my branding and marketing work, I strive to capture the essence of a company, what makes it real, and how that essence lands in people's hearts. I believe the best marketing and storytelling is the kind that makes people feel connected and alive.
If this resonates, let's connect.